Social norms are the unwritten rules of a community: the shared beliefs about what is normal, expected and acceptable. They shape how people think a “good” man, woman, parent or child should behave, often more strongly than laws or policies. Many norms protect families and hold communities together. Others cause harm: they can make violence seem acceptable, keep girls out of school, stop people from seeking help or silence those who want to speak out.
BAKAID Tanzania works with religious leaders, community volunteers, families, young people and government partners to question harmful norms and promote positive ones. Read about the norms we are working on below.
Women help to grow and harvest cashew nuts, yet are often excluded from selling the produce and deciding how the income is used. This hidden form of economic violence drives family instability and poverty.
Read MoreMany people believe that what happens inside a home should stay there. This silence allows violence against women and children to continue. Ending violence is everyone’s business.
Read MoreEarly marriage is often seen as a way to protect a girl or her family’s honour. In reality, it ends her education, puts her health at risk and limits her future.
Read MoreMenstruation is a normal part of growing up, yet shame and silence lead many girls to miss school. Talking openly helps girls learn with dignity.
Read MoreMany parents believe that beating a child is necessary to raise them well. Positive parenting shows that children learn best through love, guidance and respect.
Read MoreFear and stigma still stop people from testing for HIV, starting treatment and staying in care. Acceptance and support save lives.
Read MoreIdeas about what it means to be a “real man” can pressure men and boys to use control or violence. Men and boys can also be powerful champions of change.
Read MoreMany people believe that learning starts when a child goes to school and that caring for young children is only a mother’s job. In fact, the first years shape a child’s whole life, and every caregiver has a role to play.
Read MorePeace is often seen as the job of the Government and the security forces, while differences of faith, politics or background are allowed to divide communities. Lasting peace is built by everyone, every day.
Read More